Visa has partnered up with IBM Watson to bring its mobile payment system to all of IBM’s IoT-connected devices as consumers become more comfortable with the technology, driving mcommerce further into a futuristic era.
Articles Tagged ‘IBM’
Panasonic and IBM Watson are working on a new way to improve the traveling experience for consumers with a digital concierge service that lets them access all hotel services from a unique cloud-based service.
NEW YORK – A panel of experts in artificial intelligence discussed the technology’s future and if the current hot commodity has lasting power in the long term at ad:tech New York 2016.
NEW YORK – A panel at ad:tech New York 2016 consisting of five executives representing influential companies in the Internet of Things discussed the state and future of a technology that is marketing’s most nascent development.
Today in mobile marketing – This mysterious chip in the iPhone 7 could be key to Apple’s AI push; IBM is counting on its bet on Watson, and paying big money for it; Samsung Elec says it started mass production of 10-nanometre chips; Will car manufacturers want in on Apple’s self-driving system?
Macy’s is piloting a mobile Web-based artificial intelligence platform that enables shoppers to ask product questions and receive responses, highlighting the growing role that cognitive learning and predictive analytics are playing in the retail industry.
British pharmacy and beauty chain Boots is further integrating mobility into physical stores by leveraging IBM’s MobileFirst platform for its iOS application, enabling associates to browse inventory, give product recommendations based on online analytics and look up ratings and reviews.
NEW YORK – An IBM executive at Forrester’s CXNYC 2016 said that the ability to anticipate consumers’ purchasing intent stems from having a 360-degree view of their behavior, which nowadays includes mobile channels, underscoring the need to look at customer engagement as a holistic experience.
Shopify and Moovweb are two of the digital commerce providers potentially bringing Apple Pay to hundreds of thousands of merchants’ Web sites in a move that could increase online sales, due to the technology’s enhanced security.
Security First Insurance increased online payments by 140 percent with a new application that includes contextually relevant hurricane tools and also delivered a 35 percent increase in lead generation.