Feb. 22, 2017

Articles Tagged ‘ecommerce’

How brands can maximize conversion from mobile search

Forrester Research predicts that purchases from mobile devices will double by 2020 to reach $250 billion-worth of transactions by the end of the decade.

Top 3 technologies revolutionizing ecommerce

Staying up to date with rapidly evolving technologies in the ecommerce and marketing industries can be a daunting task. With a slew of new technologies out there, it is also not easy to pinpoint which ones are worth the venture.

Streamlining, optimizing to be retail buzzwords in 2017: BCG

After entering Asia at a high rate of speed, luxury brands quickly oversaturated the region which has caused a number of recent store closures and the need to rethink retail strategy, according to a new report by Boston Consulting Group.

Fortnum & Mason encourages ecommerce browsing with holiday gift hunt

British department store Fortnum & Mason is setting consumers on a “great gift chase” to track down a Christmas character that has gone AWOL.

The Black Friday opportunity for ecommerce

November and December drive 30 percent more revenue for online retailers than during non-holiday months, with the days from Black Friday through Christmas specifically generating 50 percent to 100 percent more revenue than non-holidays.

Consumers are willing to take additional security measures to prevent fraud: report

As ecommerce booms, consumers are getting wise to the possible perils of shopping online, with 78 percent of them willing to undertake auxiliary measures to ensure online security, according to a recent report from American Express.

66pc of global online consumers now shop across borders: report

Shopping outside of one’s own domestic market is becoming increasingly prevalent in global ecommerce, especially in developed offshore markets such as Singapore and Hong Kong, according to a new survey conducted by Pitney Bowes.

Walmart slows new store openings in favor of mobile, online investments

Walmart will be scaling back the opening of new stores to focus on improving its mobile and online commerce channels, following many other big retailers after the industry as a whole saw a surge in mobile shopping and digital continues to dominate.

Mobile Web’s pervasiveness demands innovation to bring products alive: Wayfair exec

BOSTON – An executive from Wayfair at eTail East 2016 explained that mobile Web growth has been persistent, meaning retailers need to focus on creating an optimized and meaningful experience to offset a corresponding drop on desktop.

6 ways to disrupt shopping cart abandonment

The Baymard Institute reports that the average abandonment rate is 67.91 percent – which means that for every hundred people who visit a Web site, about 68 of them become frustrated with the online payment system and abandon their purchase.

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