Feb. 22, 2017

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Facebook’s new jobs feature should worry LinkedIn – Mobile Marketer

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February 17, 2017

Some consumers may have qualms about their personal information's proximity to employers

Some consumers may have qualms about their personal information’s proximity to employers

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Facebook’s new jobs feature should worry LinkedIn
The success of Facebook’s Jobs feature, which allows the social platform to cut out hiring platforms playing middleman such as LinkedIn, will be dependent on a number of important circumstances, not least of which would be the latter’s failure to retain millennial consumers.
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Michelin cuts through marketing fog with contextual advertising
Tire manufacturer Michelin is tapping AccuWeather for a highly targeted mobile campaign on the weather brand’s suite of products to promote its wiper blades during rainy forecasts. Please click here to read the entire story on Mobile Marketer

Jack Link’s taps user-generated videos for Sasquatch-themed campaign
Jack Links is rolling out a new campaign featuring its famous Sasquatch mascot, but this time there’s a mobile twist that sees consumers submitting user-generated videos on social media.
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